|
Whether
it's a profession or a passion, the celebration of good food
reaches its annual high for most of us during the holidays.
The same passion and creativity that brings members of the
food community together over great food and drink also proves
to be an effective force for change and education. We spoke
with four people who have dedicated their talents to developing
organizations that are making remarkable contributions and
fostering new awareness in the food world and beyond.
With a degree in economics and a job in the import industry,
cooking used to be just a hobby for Richard Grausman, founder
and president of Careers Through Culinary Arts Program. But
as he got more passionate about cooking---spurred in part
by studying under James Beard---he headed to Paris to study.
A successful career as a teacher, writer, TV personality,
and all-around expert on French cuisine followed, including
writing At Home with the French Classics, now in its seventh
printing.
But as Grausman saw it, all was not rosy in the world of cooking
back in the States. He became increasingly aware of a narrowing
of the national palate, and predictions of cookless kitchens
and microwave-equipped automobiles convinced him that Americans
were cutting themselves off from the culture of food. "These
facts were particularly depressing for a culinary teacher,"
says Grausman, "So I decided I needed to do something
to change the forecast, and I decided on inner-city schools
as the means to do it." In 1990 he took the bold step
of founding C-CAP with the goal of empowering and enlivening
existing home economics and cooking programs.
Today Grausman's New York City-based venture not only brings
high-quality food education to schools in seven cities nationwide,
but also sets up support, job training and scholarship opportunities
for some 10,000 high school students, many of whom have already
been left behind by traditional curriculums. While Grausman
sees culinary arts as particularly galvanizing for the students
he reaches, he also emphasizes that ongoing support and career
advice offered by C-CAP are key to its success as a vocational
and career program.
Also working in the field of education is Dr. Marion Nestle,
chair of the Department of Nutrition and Food Studies at New
York University. A major goal of Nestle's since she joined
the university 14 years ago has been to establish food studies
as a respected academic field of inquiry, and she and her
fellow academics have had extraordinary success at doing so.
But Nestle, with a background in nutrition and a veteran of
such national policy agencies as the Department of Health
and Human Services, sees the effect food has on our lives
as staggeringly large. She points out that food is a trillion-dollar
a year industry in this country, and an industry with enormous
effect on the health of the American people.
Says Nestle, speaking of her years as the government's Senior
Nutrition Policy Advisor in the 1980s, "The assumption
is that dietary recommendations are based on research, but
it became clear to me that policy was affected as much by
lobbying and politics as industries like guns, drugs and tobacco."
This experience became the basis of Food Politics (University
of California Press, 2002), her book detailing the effect
of industry marketing on our country's food regulation and
nutrition policies, covering issues from the promotion of
soft drinks in schools to how election reform would make politicians
less beholden to corporations.
Nestle's simple recommendation for making a difference on
a daily basis? Eat organic, local products, a view shared
by Leslie Hoffman, Executive Director of the Earth Pledge
Foundation, a group dedicated to promoting sustainable lifestyles.
With a degree in architecture and design and a background
as a gardener and environmental builder, Hoffman says the
concept of sustainability was something she understood intuitively---aided
in part by a childhood in Italy, where she learned to eat
with an appreciation of locally produced products. Hoffman
began running Earth Pledge in 1994 and spearheaded the group's
focus on a sustainable cuisine that integrates all aspects
of the food system. In 2001 the group launched FarmToTable.org,
a platform for connecting chefs and consumers to New York
State farmers and promoting awareness of environmental concerns
in agriculture. The web site profiles farms, vintners, small
producers, green markets and restaurants working towards sustainability
and will expand to other regions in 2003.
Educational programs, lectures and cooking classes are held
at Earth Pledge's East 38th Street town house, once the residence
of Abraham Lincoln's granddaughter. The design preserves the
buildings historic details while showcasing "green"
technology like low water usage, energy efficiency and an
organic roof garden. "I'm sharing my passion," says
Hoffman, "Earth Pledge is about highlighting the interconnectedness
of architecture, agriculture and cuisine, and encouraging
people to think about the choices they make on a daily basis,
both personally and professionally."
And finally, Claire Insalata Poulos has worked tirelessly
to combat hunger in our communities since she graduated form
ICE® in 1989. As founder of Table to Table, northeastern New
Jersey's first food rescue program, she has created a direct
link between food retailers and restaurants and agencies that
serve meals to those in need. The organization currently supplies
more than 2 million high-quality meals a day to hunger relief
programs at shelters, women's safe houses, drug rehab centers,
and HIV and elder daycare centers.
Poulos's incredibly successful program benefits from a business
savvy that Poulos attributes to her years working in marketing
at IBM. By collecting the donations of food purveyors in her
area, and relying solely on volunteers with the exception
of paid drivers and one executive director, Table to Table
manages to feed the hungry for less than 15 cents a meal.
"We probably have the distinction of being the lowest
per-meal cost of any food program," says Poulos. "And
it's gorgeous food---meats, fresh fish, poultry, dairy, beautiful
produce and wonderful prepared foods," adds Poulos with
a chef's appreciation.
What's the secret to impacting the community, and making a
difference on a broad level? "Believe you can,"
says Poulos, "and choose one organization, and stick
with it, and you'll really be able to see the impact of your
contribution."
C-CAP
250 W. 57th Street
New York, NY 10107
212/974-7111
ccapinc.org
Earth Pledge Foundation
122 E. 38th Street
New York, NY 10016
212/725-6611
earthpledge.org or farmtotable.org
New York University Department of Nutrition and Food Studies
35 W. 4th Street
New York, NY 10012
212/998-5580
nyu.edu/education/nutrition
Table to Table
Box 1051
Englewood Cliffs, NJ 07632
201/871-1070
tabletotable.org
|